Cookie Policy
COOKIE POLICY
This Cookie Policy explains how Roots Are Forever ("Company", "we", "us", and "our") uses cookies and similar technologies to recognize you when you visit our website at www.rootsareforever.com ("Website"). It explains what these technologies are and why we use them, as well as your rights to control our use of them.
In some cases, we may use cookies to collect personal information, or that becomes personal information if we combine it with other information.
Data controller: Roots Are Forever.
Contact information: e-mail address: info@rootsareforever.com
- WHAT ARE COOKIES?
Cookies are small data files that are placed on your computer or mobile device when you visit a website. Cookies are widely used by website owners in order to make their websites work, or to work more efficiently, as well as to provide reporting information. When we talk about cookies in this section, this term includes technologies that we are using which serve a similar purpose, for example, web beacons, tags and tracking pixels.
Cookies set by the Website owner (in this case, Roots Are Forever) are called "first party cookies". Cookies set by parties other than the Website owner are called "third party cookies". Third party cookies enable third party features or functionality to be provided on or through the Website (e.g. like advertising, interactive content and analytics). Our Services use some cookies that are not controlled by us. You should review the privacy and cookie policies of these parties to find out how they use cookies and the information they collect through cookies.
The parties that set these third party cookies can recognize your computer both when it visits the Website in question and also when it visits certain other Websites. Roots Are Foreveris not responsible how third parties use cookies and user must visit third party privacy policies for specific information regarding use of cookies.
There are the following types of cookies:
Essential cookies - These cookies are essential for our Websites and services to perform basic functions and are necessary for us to operate certain features. These include those required to allow registered users to authenticate and perform account-related functions, preferences set by users such as account name, language, and location, and ensure our services are operating properly. Without these cookies, the services that you have asked for cannot be provided.
Analytics and Performance cookies - To analyse the use, performance and design of our Services,
detect errors and improve user experience. For example, this type of cookie enables us to understand how often you are using our Services, to recognize that you have visited our websites before and to identify which parts of our Services and which sections of our website are most popular, for example by allowing us to see which pages visitors access most frequently and how much time visitors spend on each page. We use these details to improve how our Website function and to understand how users interact with them.
Functional Cookies - To deliver a better user experience, and build up customer usage patterns and profiles. For example, this type of cookie ensures that the information displayed when you use our Services (e.g. on your next visit to our website) will match up with your user preferences (such as language preferences, font size or auto-fill options).
Advertising cookies - These cookies are set by us and our advertising partners to provide you with relevant content and to understand that content’s effectiveness. They may be used to collect information about your online activities over time and across different Websites to predict your preferences and to display more relevant advertisements to you. These cookies also allow a profile to be built about you and your interests and enable personalized ads to be shown to you based on your profile.
- WHY DO WE USE COOKIES?
We use first and third party cookies for several reasons. Cookies in this Website are required for technical reasons in order for our Website to operate, and we refer to these as "essential" or "strictly necessary" cookies.
We use essential cookies by default, but we rely on your consent to use cookies that are not essential. Note that by disabling essential cookies, you will not be able to use our Services; by disabling functional or performance cookies your user experience may be disrupted but you will still be able to use our Services.
We use third party cookies such as Google Analytics, Google Tag Manager, Facebook Pixel.
Google Analytics gathers information about the use of our Website by means of cookies. The information gathered is used to create reports about the use of our Website. You can find out more about Google's use of information by visiting https://www.google.com/policies/privacy/partners/ and you can review Google's privacy policy at https://policies.google.com/privacy.
To opt-out of analysis by Google Analytics on our website and other websites, please visit http://tools.google.com/dlpage/gaoptout.
We also use Facebook Pixel owned by Meta Inc. For more information how Facebook Pixel uses your data, you can visit https://www.facebook.com/business/m/privacy-and-data for more information.
- WHAT KIND OF COOKIES DO WE USE?
The specific types of first and third party cookies served through our Website and the purposes they perform are described in the table below (please note that the specific cookies served may vary depending on the specific Website Properties you visit):
Name |
Function |
Duration |
_ab |
Used in connection with access to admin. |
2y |
_secure_session_id |
Used in connection with navigation through a storefront. |
24h |
_shopify_country |
Used in connection with checkout. |
session |
_shopify_m |
Used for managing customer privacy settings. |
1y |
_shopify_tm |
Used for managing customer privacy settings. |
30min |
_shopify_tw |
Used for managing customer privacy settings. |
2w |
_storefront_u |
Used to facilitate updating customer account information. |
1min |
_tracking_consent |
Tracking preferences. |
1y |
c |
Used in connection with checkout. |
1y |
cart |
Used in connection with shopping cart. |
2w |
cart_currency |
Used in connection with shopping cart. |
2w |
cart_sig |
Used in connection with checkout. |
2w |
cart_ts |
Used in connection with checkout. |
2w |
cart_ver |
Used in connection with shopping cart. |
2w |
checkout |
Used in connection with checkout. |
4w |
checkout_token |
Used in connection with checkout. |
1y |
dynamic_checkout_shown_on_cart |
Used in connection with checkout. |
30min |
hide_shopify_pay_for_checkout |
Used in connection with checkout. |
session |
keep_alive |
Used in connection with buyer localization. |
2w |
master_device_id |
Used in connection with merchant login. |
2y |
previous_step |
Used in connection with checkout. |
1y |
remember_me |
Used in connection with checkout. |
1y |
secure_customer_sig |
Used in connection with customer login. |
20y |
shopify_pay |
Used in connection with checkout. |
1y |
shopify_pay_redirect |
Used in connection with checkout. |
30 minutes, 3w or 1y depending on value |
storefront_digest |
Used in connection with customer login. |
2y |
tracked_start_checkout |
Used in connection with checkout. |
1y |
checkout_one_experiment |
Used in connection with checkout. |
session |
checkout_session_lookup |
Used in connection with checkout. |
3w |
checkout_session_token_<<token>> |
Used in connection with checkout. |
3w |
identity-state |
Used in connection with customer authentication. |
24h |
identity-state-<<token>> |
Used in connection with customer authentication. |
24h |
identity_customer_account_number |
Used in connection with customer authentication. |
12w |
_landing_page |
Track landing pages. |
2w |
_orig_referrer |
Track landing pages. |
2w |
_s |
Shopify analytics. |
30min |
_shopify_d |
Shopify analytics. |
session |
_shopify_s |
Shopify analytics. |
30min |
_shopify_sa_p |
Shopify analytics relating to marketing & referrals. |
30min |
_shopify_sa_t |
Shopify analytics relating to marketing & referrals. |
30min |
_shopify_y |
Shopify analytics. |
1y |
_y |
Shopify analytics. |
1y |
_shopify_evids |
Shopify analytics. |
session |
_shopify_ga |
Shopify and Google Analytics. |
session |
customer_auth_provider |
Shopify analytics. |
session |
customer_auth_session_created_at |
Shopify analytics. |
session |
_gcl_au |
Provided by Google Tag Manager to experiment advertisement efficiency of websites using their services. |
3 months |
_ga |
This cookie is set by Google Analytics. The cookie is used to calculate visitor, session, campaign data and track site usage in the Site Analysis report. Cookies store information anonymously and assign a randomly generated number to identify unique visitors. |
2 years |
test_cookie |
The test_cookie is set by doubleclick.net and is used to determine if the user's browser supports cookies. |
15 minutes |
_fbp |
This cookie is set by Facebook to display advertisements when either on Facebook or on a digital platform powered by Facebook advertising, after visiting the website. |
3 months |
- HOW CAN I CONTROL COOKIES?
You have the right to decide whether to accept or reject cookies. Necessary cookies cannot be rejected as they are strictly necessary to provide you with services.
You may set or amend your web browser controls to accept or refuse cookies or use our Website cookie tool to remove unwanted cookies. As the means by which you can refuse cookies through your web browser controls vary from browser-to-browser, you should visit your browser's help menu for more information.
If you would like to find out more information, please visit http://www.aboutads.info/choices/ or http://www.youronlinechoices.com.
- WHAT ABOUT OTHER TRACKING TECHNOLOGIES, LIKE WEB BEACONS?
Cookies are not the only way to recognize or track visitors to a website. We may use other, similar technologies from time to time, like web beacons (sometimes called "tracking pixels" or "clear gifs"). These are tiny graphics files that contain a unique identifier that enable us to recognize when someone has visited our Website or opened an e-mail including them. This allows us, for example, to monitor the traffic patterns of users from one page within a website to another, to deliver or communicate with cookies, to understand whether you have come to the website from an online advertisement displayed on a third-party website, to improve site performance, and to measure the success of e-mail marketing campaigns. In many instances, these technologies are reliant on cookies to function properly, and so declining cookies will impair their functioning.
- HOW OFTEN IS THIS COOKIE POLICY UPDATED?
We may update this Cookie Policy from time to time in order to reflect, for example, changes to the cookies we use or for other operational, legal or regulatory reasons. Please therefore re-visit this Cookie Policy regularly to stay informed about our use of cookies and related technologies. The date at the bottom of this Cookie Policy indicates when it was last updated.
- WHERE CAN I GET FURTHER INFORMATION?
If you have any questions about our use of cookies or other technologies, please email us at info@rootsareforever.com
Last updated March ___, 2023